There is something very beautiful about a natural makeup, and it´s also one of the makeup trends for 2014 (although I personally thinks it´s more important to find what suits you and make you beautiful than being on trend). A really well done natural makeup isn´t exactly "natural" as most of us know. Here is a great tutorial in pictures how to make it and a classic well-known eyeshadow for it.
I find that Bobbi Brown cosmetics are very well suited for a natural makeup, since this is almost a signature for Bobbi Brown, but of course all other brands are suitable for this look. A good concealer, black mascara (black is more defining than brown) and a great colour in eyeshadow, preferably with a hint of glitter to spice it up. A classic eyeshadow that is known as universally flattering is Stila's eyeshadow in "Kitten", perfect for everyday use.
[Image from ElfSacks]